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In order to increase and improve the success of your business you need to do what we call “conquering the mental game.” Eighty percent of being successful in business is how you think about things. What are the mental game things that you need to be aware of, deal with or have a strategy around?

Three Mind Challenges Identified

The three big mind challenges that we help our clients deal with and change their perspective about are: 

  1. FEAR. This could be any kind of fear that they have about their business. Maybe they are worried about what might happen and how that will impact how they operate and strategize their business in the future.
  2. UNCERTAINTY. They could be uncertain about their product or service, their team, their employees, the customer, the economy, or their competitors. It’s important to acknowledge what you are uncertain about before they can deal with it.
  3. DOUBT. Is there doubt about whether or not they can grow the company to $10,000,000. Are they doubtful about whether or not they can find the right person to be a Vice President. Doubt about whether or not the market is going to stay good for the next three years. Maybe doubt about their own ability to lead the company to $50,000,000 a year.  It’s just doubt about anything and everything!!

Write It Down and Get It Out of Your Head

If our clients are experiencing any kind of fear, uncertainty or doubt, we talk about it and have them put their concerns down on paper or write it on a whiteboard. When their fear is written out where they can see it then it’s not occupying all their thinking, brain power and mental energy. This helps them to create a different perspective. It’s amazing when something is written on the whiteboard where they can see it, they realize it’s not as big of a deal as they thought. Most often, their fear has been greatly exaggerated in their mind which made it bigger than it really is. Acknowledging this takes away or reduces the fear.

Break It Down to Simple Steps

When it comes to uncertainty or confusion, we want to take the complexity out of growing and running a business. Breaking the complexity down into simple terms or steps removes the uncertainty.

Look Back at Your Accomplishments

How do we deal with doubt? We look back to the day you started your business and account for all the growth, accomplishments, and everything that you’ve done to get you where you are today. Take the perspective of looking back and seeing all that happened. Recognize that you started with only one customer or maybe it was just you. Where was your revenue when you started and where it is now? You need to make a note of how far you’ve come and see the positive as you look to the future to build the company that you dreamed about building and hoped for.

In order to conquer the mental game and come out on top, you need to write down and acknowledge what your fear, uncertainty and doubts are. When they are brought to the light they usually are not as bad as you think they are. It’s a matter of perspective and overcoming or conquering the mental game.

If you’d like to know a little bit more about who we are and what we do, you can still go to our website and sign up to get a free copy of my book. Or, sign up for a free coaching session and we will create value for you by taking you through a process that will change your business and your life!


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There’s a coaching exercise that we call The Clarity Solution which helps you understand why and how you do what you do. It can also help you analyze why this is important to you. Because sometimes as owners, we forget the big stuff like this or don’t touch base with it. We can then start to drift one way or another and get off track. So with this process, people get refocused and it brings them back to who they really are and what they truly believe.

I was at a conference a couple of years ago and a gentleman speaking said this: “Love me or hate me; there’s no money in the middle.” A lot of business owners think they have to try to satisfy or help everybody. They are trying to be everything to everybody; that never works. It’s always a recipe for disaster. If someone is struggling with this, we use The Clarity Solution to bring them back into focus and ask them what it is that they really believe; what is it that they’re really doing; and who they’re really serving, both in their customers and employees.

CLARITY QUESTIONS – Ask yourself these questions:

  1. What do you stand for? What do you stand for as a business owner, CEO, solo entrepreneur or whatever you are? What do you really stand for in your business and yourself? What is that? Get clear about it.
  2. What do you believe? So what do you believe about what you do in the marketplace? What do you believe about the value you bring? What do you believe about your team (if you have a team)? What do you believe about your employees, the company, that type of thing?
  3. What is the first priority for you in your business? What is the number one thing? Sometimes we’ve forgotten what that is, so it’s important to touch base with that again.
  4. How do you go about making decisions in your business? Do you actually have a process that you go through to make decisions or are you just doing it randomly with intuition or on the fly? This question has helped a lot of people to develop a process for making great decisions for their business and their companies.
  5. How do you connect with people now? How do you connect with your employees first and then how do you connect with your customers second? Are you doing this in a systematic way? So once again we’ll bring that into focus.
  6. What are some good connection points that you haven’t been taking advantage of that you could with your employees and with your customers?

These are just some checkup points that create value for people. When you think about these things and answer the questions, you can then put things back into your business that you may have forgotten or add new things to give more focus and and clarity about what you believe. This will help you remember what you stand for and figure out who’s important to you. Once you’ve figured these things out and gotten focused again, it’s amazing how the results come back to your business in the way of increased revenue for you and value that you create for your clients.

Thanks for your time today and make it a great day. Reach out to us at confidencecoach.org/contact. We love hearing from you.


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Have you ever wondered how you could get better and improve your business or company in a systematic way? We’ve created a series of questions that we call the After Action Review in order to do so. It’s really taken from the military and they use it on all their training and exercises but we’ve adopted it and use it after coaching, training sessions and also for different things that we are doing within our company. We have found it to be really valuable and it’s a way to improve every time you do something. There are a series of five questions that we ask which I wanted to share with you today so that you could use them as a tool to improve what you do as well.

The next time you do a presentation, hire your next team member, make a sales call, do an employee review or whatever it might be — ask yourself these questions afterwards and watch yourself get incrementally better and better at what you do.

After Action Review Questions

  1. What went right?  Write down what went right on the project, process or event. Highlight and capture that.
  2. What worked well?  Were there things that stood out to you or maybe you got feedback on? Note if there was something that got a great result.
  3. What needs improving? These are things that you saw that could make it better or improve the process or experience. Is there something that needs to be changed in order to get a better result next time?
  4. What did you learn? Is there something that you learned from this experience or from this process that you maybe didn’t know before that you need to remember?
  5. What was the biggest take away (from this event, process, project)?

Once you take inventory like this, then you know next time you can create more value, solutions, and an even greater experience for you, your company, your customers and/or your employees.

It only takes a couple of minutes to answer these questions (or 5-10 minutes if you want to include team members’ answers too) while it is still fresh in your mind after an event. At the end of a project or event, it’s a great way to really analyze and evaluate what went right by going back and reviewing what happened. I think you will find that it will transform your business one step at a time. You can learn more about us at confidencecoach.org.


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We have a process called The Confidence Multiplier that will enable you to multiply your confidence before every big meeting. Maybe you’re nervous about meeting with a customer or possibly you need to have some sort of vendor negotiation. By answering certain questions about the situation, you can gain confidence and help direct the outcome of the meeting.

Be Prepared

As we teach people how to use the tool, they are prepared before they go into challenging situations. It helps them to be at their best, their most confident and at the top of their game. Instead of being stressed, wouldn’t it be great to build up your confidence BEFORE your meeting, project or sales call? The questions we ask will give clarity and in turn increase your confidence:

  • What’s the purpose of the meeting?
  • What’s the desired end result need to be?
  • What’s the best case scenario if you follow through and do this well?
  • What’s the worst case scenario if you don’t?
  • What’s going to happen to you and your company?

By answering these questions, you prepare and practice your mind for the results that you want. When you script it out, it’s like writing a play of what you want to have happen — both the great ending and the terrible ending so that you have focus and clarity. Most importantly, this creates confidence to go into the meeting and get the most desired result every time.

This is just one of a 100 or so different processes that we teach our business owners, clients and CEO’s to help them get a better result in their everyday activities. If you’d be interested in learning more about this or getting a copy of The Confidence Multiplier process and using it yourself, just reach out to us and ask for a copy. We’d be glad to send it to you for free and would also love to hear about your results after you use it. Make it a great day!


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I recently asked a client a question to help him find his purpose, stimulate his thinking, create value and to help bring transformation to him as a business owner. I’d like you to think of your own business and put yourself in his shoes.

What’s One Activity that Keeps You Interested?

The question I asked him was:  “What’s the one activity in your business that if you could do it everyday would keep you curious, passionate, interested, and it would also be something that you could do for the long term?” He told me what he really loves to do best is solve problems.

After he gave me his answer, I then asked him how much time or what percentage of time a day was he actually doing this activity in his business. 

He then realized the amount of time was not nearly as much as he would like it to be! (Does this sound like you too?)

What’s in the Way?

So, my next question to him was — “What’s in the way? What are the things that are pulling you away from that one thing that really excites you about what you do in the business?”

Take Inventory

We then had a discussion about all the things that were a distraction and keeping him away from what he loved to do. We listed all these things out and then looked at seeing who else in his company could do these jobs or tasks. This way he would have more time to really solve problems for their best customers.

Delegate What You Can

We put together a delegation plan and he’s implementing that now. It’s amazing, when you compound it over a week, a month, a year, the next three years, how much time he was able to buy back and actually put into something that not only moves the company 10x forward, but it will also increase his internal motivations and excitement. This also helps him not to feel tired and burned out because he’s doing what he’s passionate about; doing what he loves to do and being the best at in his business.

Go Full Circle – Back to the Beginning

After all, that’s why we start a business. We find something we love or some activity that we are passionate about. For our client, we just took it full circle back to the beginning to a really exciting time. This created transformation and better results by changing his thinking, attitude and way of looking at a bigger future for himself and the company.

You can do this too! If you want help, reach out to us at confidencecoach.org or go to our website and schedule free a coaching appointment. We’d love to show you some of the breakthrough processes that we have and help you get your true purpose back!


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There is a subject that’s really a lost art these days — it’s the power of listening. Even though no one seems to be doing it very well, it’s one that I think would really benefit you as a leader, business owner, CEO or executive. I’m not just talking about listening in general, but I mean really listening intently and ferociously!

Focus on Who You are With

I’m going to tell you a little story about listening that I learned when I was younger. The story’s really about my dad. My dad’s greatest gift was his ability to listen intensely to people. Whether that was at work, in a family gathering or with friends. He had this ability to make you feel like you were the only person in the world and that he was totally focused on you all the time. So the result I saw from him doing this through his life was that people had tremendous respect for him. He was a great influence on people’s lives, and people just absolutely loved him. He set a great example.

Don’t be This Person!

We may not all have good examples of people that listen well, but we all have had terrible examples! Maybe it was a situation where you’ve gone to a restaurant or you’re in line at the airport and somebody wasn’t listening to you when you had a need. Maybe you had a problem or question and you knew they weren’t hearing a word you said. It felt as if they were reading from a script or just going through the motions. They weren’t “engaged” in listening to what you were saying. This gives us a terrible feeling. What do we do in those situations? Well, if we can, we usually find somewhere else to do business next time or find someone else to have that conversation or relationship with.

Really Pay Attention

So one of the things I want to talk to you about and challenge you is this idea that when you’re with your people (particularly with your customers or people that are working with customers), pay attention to how intentionally and focused you are. Are you really listening to what the customer or the employee (these are the people I call your “first customer”) is saying when you’re with them? Or, are you on your phone or paying attention to your computer instead? Are you already thinking about the next meeting or are you already distracted by other things? Or are you really focused and present with that person and listening intently?

Practice the Art of Listening

If you really want to transform a relationship with a customer or with one of your employees, go ahead and start practicing listening ferociously, listening intensively and that’s not only making eye contact, but that’s being totally focused on them. That might even be taking notes! When you do this, notice how those relationships change. See what comes out of this change in how you listen. I bet your results will be better than you had ever anticipated because listening has great rewards. Listening is how we lead ourselves to learning new things. When we learn things about our first customers (our employees) and our paying customers, and when we deeply listen to them, we learn things that our competitors don’t know because they’re not listening.

In our world of all the noise, social media and distractions, the few people that practice deep and intense listening have an unfair advantage over everybody else in this world. So today the lesson is, listen intensely, practice it, focus it, get better at it, and then come back to us and share your results. We’d love to hear about how it’s changed your business, your experience and your transformation as a leader.

Make it a great day.


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Well, it’s November already and I’m here to talk to you about 2019. Have you ever heard the expression “shoot for the stars”? What happens if you shoot for the stars and miss them? Have you already set goals yet for 2019 for your business and your personal life?

I want to throw a challenge out to you. I want you to think about your goals (what you’ve got either rattling around in your head or maybe you’ve already written them out), and I want you to think about setting them much HIGHER for 2019 than you had first thought about.

Why, you ask?  Because, if we shoot for the stars and we miss them, we still accomplish a pretty amazing thing. So, my challenge to you is to think about your goals. If you have them written down, revise them, set them higher, double them, triple them, 10x them, and then see what that does for your thinking and your creativity. See what that does for your inspiration as you look at 2019 as being the Best Year in your business and your personal life. 2019 can be the year you will accomplish more than you have ever accomplished, but only by stretching yourself and reaching for the stars. It will be exciting to see where you end up. It’s going to surprise you, and it’s going make 2019 an amazing year.

Make it a great day.


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Something that most business people don’t think about, and it’s something that we do in every coaching session, is focus on the act and practice of gratitude. In our coaching process, at the end of each session, we ask our clients what things, both personally and professionally in their business they are grateful for. We have them speak these things out and then write them down. We do that in order to help them experience what gratitude does for people. Gratitude expands the things that we’re grateful and thankful for in our life. These things get bigger as we acknowledge them. I encourage you to make this a daily practice in your business and your personal life as well.

A lot of people practice gratitude at Thanksgiving or at a certain time of the year, but I would encourage you to make this a daily practice. Start by writing down two or three things at the end of each day that you’re grateful for both personally and professionally and share this with someone. What you’ll find is that there’s so much that is good in life that you have to be grateful and thankful for. Unfortunately, life just kind of goes by you and you don’t stop and acknowledge these things. We want to help our clients create a grateful attitude and see them experience and have gratitude in their life. This is why we do this on an ongoing and regular basis. We teach gratitude and make it really practical.

— What are you grateful for today in your personal life?

— What are you grateful for today in your work, your company or business?

— Write these things down. It can be just two or three things, but get into the habit of acknowledging and writing down what you are grateful for on a daily basis.

Over time, your mind starts to acknowledge and to identify all the things that you’re grateful for and/or that you can be thankful for. As you’re thankful and grateful for them, more of these types of things will show up in your life. You become aware that there’s so much you have to be grateful and thankful for. Gratitude and thanksgiving transform our mindset, our thinking and our whole approach to life. They create a wonderful culture and mindset.

And so that’s our thought for today — PRACTICE GRATITUDE.

My wife and I do it every day, and we also do it with our clients as we work with them. We’ve seen lives transformed —  from being ungrateful and not really recognizing all that there is to be thankful and grateful for  — to this person who has a mindset of gratitude. This is profound because it changes not only you, but the people you work with, your team around you and your customers.

Make it a great day! Practice gratitude and tell us how it makes you feel.


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Confidence

Today I want to talk to you about your confidence. Maybe your confidence is waning. Maybe you’re feeling like you’re not achieving the way you should be. Your company’s not where you’d like it to be. You’ve had a dry spell. You’ve been stuck. You can’t figure it out. And so, I just want to give you a couple of things to help bolster your confidence and ask you to take on this challenge and to see if this will help make a difference for you.

Commitment

The first thing that I would say to you is if you’re feeling like your confidence is waning, go ahead and look at your commitment level towards your goals, towards where you’re going to take your company and then re-up them significantly. For example, if you’ve committed to increasing revenue 10 percent this year, we’ve got three months left, recommit but recommit to increasing it 15 percent. Make this commitment with emotion and conviction, as well as making it known to some other people. Have some accountability.

One of the things we do with our coaching clients that they say helps them tremendously is we hold them accountable to the goals, dreams, hopes and aspirations that they have for their business and for themselves. So I would say revisit your commitment to to your goal, and if you don’t feel conviction and a passion about it, then you need to re-up that commitment.

Courage

Then the second step is after you’ve made this renewed commitment, I would like you take that step of courage. What that means is take a massive step of action towards this new commitment that you have. Think of something that would make a massive significance towards achieving that new commitment and making it a reality. And then do it!

Capabilities

After you do that, watch how quickly you come up with new capabilities in yourself, your team, the resources that you’re going to need in order to meet that commitment and to enhance that courage. You’ll have these capabilities that you didn’t realize you had that have been dormant for awhile — they will come back up and you’ll be able to say, “I can do this!” You start believing and at that point what you’ve just received is a whole new shot, a whole new boost of confidence.

What we need as business owners and CEOs is we need our confidence high all the time, and then, believe it or not, the first step is to make a commitment and then take a step of courage and then you’ll discover some new capabilities; then out of that you’ll have a new level of confidence to take you to the next step. We’d love to walk you through this. We’re at confidencecoach.org. Check us out on YouTube and we’re on social media. If you’d like to have a free consultation and talk about how to build your confidence just schedule it with us. Make it a great day.

 


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I want to talk to you a little bit about your business and the memory you have of why you started it in the first place. As you are looking back, how would you answer these questions:

  • What was the initial thought?
  • What was the initial dream?
  • What was the initial hope?
  • What did you envision your future to be, both personally and professionally, when you started your business?
  • Where did you see yourself being 5, 10, 15, 20 years down the road with the business?
  • And, have you lost touch with those thoughts, those ideas that you had at the beginning?

Today I want to ask you to go back to that original thought or idea and revisit the enthusiasm, passion, and conviction that you had to start and build your business, to make a difference in the world, to provide a great solution or product for your customers or for the world at large.

Sit down and ask yourself these questions:  What was I thinking at the beginning? Why did I start this company? What was my original purpose?

And then ask yourself, do we still have the same purpose or has that changed and evolved? If it has, have I changed and evolved with it? Is my business taking me to where I really want to go or are there some things that I need to change in order to get to where I want to go from where I started.

So it’s really about looking back and learning today. We do this with our clients all the time. We have them look back, learn and celebrate those things that they’ve done to get to where they’re at. There’s so much to be learned about beginning a venture or company and starting it from scratch, but sometimes the ingenuity and the thinking around that can be lost when we grow.

Go back into that mindset or that first thought, that first day, that first year in your company, and think about all of the creativity, energy and the passion you had. Now, relive that and put it back into your company today.

It’s all about your mindset, your thinking.

That creative thing that started what you built. Think about your first year, your first step, your first sale, your first transaction. You need to bring that back into focus today because that brings freshness not only to you, but now you have a team, you have customers and you have this business. It needs a shot of energy and you’re like, man, I can’t seem to get motivated, I can’t seem to get excited about what we’re doing. Well, go back and remember what excited you at the beginning. What was it that triggered the idea that you were going to be an entrepreneur, that you were going to have this great adventure, build a great company and make a difference in your life for you, your family and your friends. Go back and put that hat on again.

My challenge for you it to take 30 minutes and go back to Day One and remember what that was like and how it felt. Learn from what that has taught you and then reengage in the same enthusiasm and passion that you had for this company when you started it. Then, report back to us how this will change you from this point forward. How did this new thinking to go back to the beginning, to that passion, change the way you’re looking at your future now?

It should be a much bigger future! There’s a bigger future out there because there’s bigger problems and pain and things to be created for a much better result for your clients and your customers with this kind of thinking.

So first day, first thought, first action, first excitement — go back and relive those things. Share those with your team, with your leaders, with your employees. People love to hear the story of how you started.

I would love for you to send me a video or an email of how you started your company too. Where did the idea come from? Why did you do it? And what was that like at the beginning? We’d love to hear from you and learn your story. We’re at www.confidencecoach.org. We hope you share this with somebody that has started a business but maybe they’ve forgotten why they started it. Let’s celebrate today being entrepreneurs, business owners, and people that are risk takers that are going to make a difference in the world!! But let’s not forget that first day — that first thought. Make it a great day.


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